Youtube Branded Channel


CIFF YouTube Partner Channel

Cairo was ready to celebrate the fine art of cinema during its annual Cairo International Film Festival under the theme of: “Egypt in the Eyes of the World Cinemas
The 34th Festival was held from 30 November to 9 December 2010 & it was the 1st time for the CIFF to cover all what happened during the festival online. They have also promoted the campaign aggressively through the Google Content Network, YouTube Partner Channel and live streaming during the event’s opening.
Twda’s role was to:
•Create & setup a YouTube partner channel for the festival
•Design the graphical interface of the channel, user experience & channel moderation into more than 6 languages
•Upload all video content after editing (montage) & adding artwork to it, which covered the most important events of the festival; the opening & closing ceremonies, movie trailers, awards & more.
•Managing the content to make sure exclusive rights were protected online
•Interact with comments and inquiries from visitors of the channel online.
•Provide technical support to CIFF channel twenty-four hours a day, seven days a week.
•Provide reports & analysis to the respectable CIFF team.
•Promoting the channel virally on social networks & micro blogging sites.

 

Check how cool it is www.youtube.com/cairofilmfest



Coca-Cola ACN

It’s the first YouTube branded channel in Egypt. It’s made to support Egyptians during the ACN event under the slogan of “Coca-Cola, Sponsor of the Egyptian fans”.
It was the no. 3 most viewed channel all the time globally. The hit was that we created special videos for the channel under the name (Never seen on TV)


Channel views 814,731 in one month.

 

 



Coca-Cola Football Camp Contest

The football camp competition concept was to support Egyptians between 13-15 years old, helps them to express their football talent, upload it to the channel, contestants who get top  votes wins a trip to South Africa during the FIFA World Cup.
Based on the YouTube statistics the Coca Cola Egypt channel achieved almost 3 millions channel views (2.9 millions exactly) jumping from only 814.7 thousands for the Coca Cola ACN campaign.


Total Videos Uploads

Total Views

Total Votes Up

Total Votes Down

Total Votes

68

41,750

6,056

5,036

11,092

  • The campaign got more than 213.4 Million impressions:
  • That's more than double and half the population in Egypt.
  • That's more than 12 ad impressions for each internet user in Egypt.
  • That's more than half of the users on Facebook Worldwide.
  • The channel got more than 2.9 Millions channel views:
  • That's almost 6 times more than the channel views for Coca Cola Global channel views.

 




Coca-Cola FWC

The football camp competition concept was to support Egyptians between 13-15 years old, helps them to express their football talent, upload it to the channel, contestants who get top  votes wins a trip to South Africa during the FIFA World Cup.
Based on the YouTube statistics the Coca Cola Egypt channel achieved almost 3 millions channel views (2.9 millions exactly) jumping from only 814.7 thousands for the Coca Cola ACN campaign.

Total Videos Uploads

Total Views

Total Votes Up

Total Votes Down

Total Votes

68

41,750

6,056

5,036

11,092

 

  • The campaign got more than 213.4 Million impressions:
  • That's more than double and half the population in Egypt.
  • That's more than 12 ad impressions for each internet user in Egypt.
  • That's more than half of the users on Facebook Worldwide.
  • The channel got more than 2.9 Millions channel views:
  • That's almost 6 times more than the channel views for Coca Cola Global channel views.

 




Mobinil YouTube Channel

Mobinil Channel made to support Egyptians

So, activating its YouTube channel was the most suitable thing to do providing cool wallpapers, screensavers, emoticons & more . . .
Channel Views: 3,149,809


Check how cool it is www.youtube.com/mobinil




Egyptian Tourism & Associations YT Channel

YouTube Channel gathers all tourism in Egypt related videos tackling on their slogan (Egypt where it all begins)
Egypt has been known as the cradle of civilization for centuries and also a cradle for inspiration; the source of many people's discoveries and experiences. Whether it's a desert adventure, a beach getaway, or the unfolding of history you are interested in, Egypt will be the destination that sparks a burst of inspiration in your heart and mind.
A great story awaits you check I out www.youtube.com/Egypt
Channel Views: 68,035
It was the no 13 most viewed channel worldwide when we 1st. launch it.



Iqraa YouTube Branded Channel

The Channel gathers all Iqraa TV channel programs, educating people about social & religious behavior & more.


Channel Views: 3,847
Total Upload Views: 99,171

www.YouTube.com/Iqraa